Adobe Create Now
Adobe Create Now
Capturing moments of magic and light
Visual Storytelling
Visual Storytelling
⊹
Event Coverage
Event Coverage
Overview
We partnered with Adobe to cover two back-to-back Create Now events in Boston and Portland—half-day shoots packed with energy, connection, and creative community. With a documentary-style approach, we captured standout moments, demos, and portraits—including Elise Swopes, a friend of our Founder & CEO, Deveney. The resulting visuals now support Adobe’s event storytelling across social, press, and internal channels.
Team
Production Lead
Deveney Williams
Production Lead
Deveney Williams
Production Lead
Deveney Williams
Deliverables
Shot List
Talent & VIP prioritization
Editorial Event Gallery
Portraiture
Press & Social Media Selects
B-roll Coverage
Curated Image Sets
"Thank you for these incredible photos."
Anna McNaught
Sr. Digital Imaging Evangelist, Adobe
Anna McNaught
Sr. Digital Imaging Evangelist, Adobe
Anna McNaught
Sr. Digital Imaging Evangelist, Adobe
01
Event Coverage
Event Coverage
We brought thoughtful art direction and documentary-style storytelling to Adobe’s Create Now series. From pre-production planning through final delivery, our process prioritized authentic moments, intentional framing, and editorial clarity. We blended seamlessly into the creative crowd—capturing product demos, crowd interactions, and portraits with a warm, expressive lens. The resulting visuals reflect not just the event’s energy, but Adobe’s broader community mission, now shared across their social channels, internal recaps, and branded assets.
01
Event Coverage
We brought thoughtful art direction and documentary-style storytelling to Adobe’s Create Now series. From pre-production planning through final delivery, our process prioritized authentic moments, intentional framing, and editorial clarity. We blended seamlessly into the creative crowd—capturing product demos, crowd interactions, and portraits with a warm, expressive lens. The resulting visuals reflect not just the event’s energy, but Adobe’s broader community mission, now shared across their social channels, internal recaps, and branded assets.
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FAQ
Get quick answers about working with us and our approach to digital solutions.
Who do you typically work with?
01
We partner with startups, nonprofits, and established brands seeking thoughtful, expressive, and results-driven creative solutions—with a touch of Sunny-side personality.
What makes Sunny Side Up different from other agencies?
02
We combine strategy, empathy, and bold creativity to deliver work with heart and impact. Every solution is rooted in your brand and built to connect, convert, and stand out
Can you produce content for both digital and print?
03
Absolutely. From studio headshots to long-form videos, social graphics to printed collateral, we create captivating content tailored to your brand across every platform.
Who will I be working with?
04
You’ll work directly with senior designers and strategists. No middle layers, no fluff—just experienced people doing the work.
Do you work with international clients?
05
Yes. We are based out of Boston, however, most of our clients are remote. We’re fully set up to collaborate across time zones with clear communication and shared tools.
Who do you typically work with?
01
We partner with startups, nonprofits, and established brands seeking thoughtful, expressive, and results-driven creative solutions—with a touch of Sunny-side personality.
What makes Sunny Side Up different from other agencies?
02
We combine strategy, empathy, and bold creativity to deliver work with heart and impact. Every solution is rooted in your brand and built to connect, convert, and stand out
Can you produce content for both digital and print?
03
Absolutely. From studio headshots to long-form videos, social graphics to printed collateral, we create captivating content tailored to your brand across every platform.
Who will I be working with?
04
You’ll work directly with lead designers, brand strategists, and creative directors. No middle layers, no fluff—just experienced people doing the work.
Do you work with international clients?
05
Yes. We are based out of Boston, however, most of our clients are remote. We’re fully set up to collaborate across time zones with clear communication and shared tools.
Who do you typically work with?
01
We partner with startups, nonprofits, and established brands seeking thoughtful, expressive, and results-driven creative solutions—with a touch of Sunny-side personality.
What makes Sunny Side Up different from other agencies?
02
We combine strategy, empathy, and bold creativity to deliver work with heart and impact. Every solution is rooted in your brand and built to connect, convert, and stand out
Can you produce content for both digital and print?
03
Absolutely. From studio headshots to long-form videos, social graphics to printed collateral, we create captivating content tailored to your brand across every platform.
Who will I be working with?
04
You’ll work directly with senior designers and strategists. No middle layers, no fluff—just experienced people doing the work.
Do you work with international clients?
05
Yes. We are based out of Boston, however, most of our clients are remote. We’re fully set up to collaborate across time zones with clear communication and shared tools.